Social media is such an important part of building any brand and especially an artist or music project. It can drive us crazy! But it doesn't have to.

This workshop will make it easier for artists and musicians to incorporate social media into their routines with the goal of actually driving engagement!

We will talk about winning strategies, content ideas, and even audit a few of your pages for feedback and improvement!

Special Guest: Alex Drachnik. Alex Drachnik is a content creator, comedian, and founder of Drax Social — a creative agency that helps brands and personal brands go viral through short-form video. With over 4 million followers across platforms and 15+ years of experience making content that stops the scroll, Alex knows what it takes to turn views into followers, and followers into fans. From viral comedy skits to high-performing client campaigns, she’s built a career out of knowing what works online before it trends.

Presented by Promo God & The Racket House.